Idea* / Tim Brown
A memorable reminder of how little we appreciate the bland, brown cardboard box.
Idea* is a concept project, commenting on the value of waste packaging and the perception of contents. Each box claims to contain a product, but instead can be deconstructed and reconstructed inside out to become its intended contents. After construction it forms a functional product and also a memorable
reminder of how little we appreciate the bland, brown cardboard box.
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